The Dangers of Compromising on Quality
by Shani Lechan
Available on Google Books: https://books.google.com/books?id=GmWqEAAAQBAJ
In my experience, people truly believe in the adage “You get what you pay for”. If the goods or services don’t match the price, they feel shortchanged.
With many businesses facing a tough economic climate, there is more pressure than ever on owners to cut quality and costs. As a fellow business owner, I understand your pain but remain convinced that now, more than ever, we need to maintain our standards so customers continue to trust and support us.